The NBA opened the 2020-21 season to a strong start after enjoying the most-watched opening week since 2012, with combined viewership up 67% compared to last year. The four-game Sky-Mercury WNBA Finals averaged 548,000 viewers across ABC, ESPN and ESPN2, marking the largest audience for the event since the five-game Lynx-Sparks series in 2017 (559K). viewership dropped roughly 50 percent . That means they have an opportunity to keep growing, and are popular online where those fans who do not tune in live. Super Bowl averages 113 million viewers, 3rd-most watched in history The Kansas City Chiefs' 38-35 win over the Philadelphia Eagles in the Super Bowl LVII is on pace to become the third most-watched [] The league added it's also the most-viewed WNBA season since 2008. New York Libertys Sabrina Ionescu became the first WNBA player to eclipse 500 points, 200 rebounds and 200 assists in a single season. Her Oregon teammates Satou Sabally (second overall to Dallas Wings) and Ruthy Hebard (eighth overall to Chicago Sky) also went in the first round. Access to this and all other statistics on 80,000 topics from, Show sources information Are you interested in testing our business solutions? The ideal entry-level account for individual users. All Rights Reserved. The WNBA is being searched more on Google in the past 5 years than the prior 15, indicating increased awareness. Shouldnt the league be able to stand on its own before it offers such rewards? In essence Black males are the main supporters of the WNBA, yet Layshia Clarendon decided to focus her anger towards them. Early metrics still showed spikes in WNBA viewership, with Game 1 racking up an average of 555,000 viewers for the most-viewed Finals' opener in five years. Copyright 2023 Deseret News Publishing Company. In particular, the deciding Game 3 of the Finals fit perfectly the formula that Lewis has observed tends to serve up the best ratings for the league. And the 2019 finals featuring the Connecticut Sun and Washington Mystics averaged 386,000 viewers and lasted five games. The 2021 WNBA Finals on ESPN networks and ABC Chicago Sky victory over the Phoenix Mercury averaged 548,000 viewers across four games, a 23 percent increase from 2020 (447,000 average viewers in three games) and a 42 percent surge from 2019 (386,000 average viewers in five games). And the 2021 WNBA Finals winners, the Chicago Sky, sold more merchandise on Fanatics since their WNBA title win over just two days than any other prior WNBA champ has sold in the first 30 days following a title victory. Learn more about how Statista can support your business. Four players logged seven triple-doubles in the regular season. As a Premium user you get access to background information and details about the release of this statistic. I think the social media engagement was so it was different than last year, it was more intense, everyone was more excited. St. Louis was out shot by a total of 25-23 and went 2-3 on the power play in the win. I cover the Phoenix Suns as well as the broader NBA and WNBA, PALMETTO, FLORIDA - OCTOBER 02: Breanna Stewart, #30 of the Seattle Storm drives to the basket against A'ja Wilson #22 of the Las Vegas Aces during the first half of Game 1 of the WNBA Finals at Feld Entertainment Center on October 02, 2020 in Palmetto, Florida. If you buy something from a link on our site, Queen Ballers Club may earn a commission. (Photo by Julio Aguilar/Getty Images). The NBAs annual revenues are $7.92 billion, the WNBAs $60 million which would not even cover the combined salaries of NBA players Kevin Love and Damian Lillard. Early signs indicate the WNBA Draft Class of 2021 might have an excellent chance to parlay solid NCAA ratings not only into WNBA viewers but also lucrative sponsorships. The league reported 387,000 average viewers last year, up 123 percent from 2019. Profit from the additional features of your individual account. The St. Louis Blues are averaging 3.05 goals per game, 3.64 goals against per game, 20.7% on the power play, and 76.7% on the penalty kill. The 2019 NBA Finals averaged a little more than 20 million viewers per game; the 2019 WNBA Finals averaged about 400,000 viewers per game. You may opt-out by. In that year, the WNBA averaged 413,000 viewers. Across 17 games, the 2021 playoffs averaged 367,000 viewers, 63 per cent higher than the entire 2020 postseason (226,000 average viewers) and 42 per cent higher than 2019 (258,000 average. The 2021 WNBA regular season averaged 306,000 viewers, a 49 percent increase over the 2020 regular season and up 24 percent over 2019. The NBA's average attendance is 17,760, the WNBA's 6,535. Nobody wants to acknowledge that some sports translate better than others for both men and women, for whatever reason. September 21, 2022. Wedneday, March 1st In today's episode we talk about: Discord coming soon! And Game 2 of that series averaged 1.2 million viewers on ABC. It hasnt helped that womens sports came late to the game. But not womens basketball college or pro (according to the NCAA, the average attendance for college basketball for the 2018-19 season was 1,625 for Division I women and 5,650 for Division I men). A Division of NBCUniversal. IN HISTORIC 25TH SEASON, League Sets Records for Merchandise Sales Online and Social Media Engagement . The highest average was the Phoenix Mercury with 5,849 and the lowest was the Los Angeles Sparks with 1,144. May 26, 2022. The latter doesnt produce the same revenues or interest as the mens game (quick, name five of the best LPGA players). to incorporate the statistic into your presentation at any time. August 17, 2022, League Sets Social, Digital and Merchandising Records , In Their Final Seasons, Sylvia Fowles First Player to Record 4,000 Rebounds in a Career; Sue Bird Records 1,000 Three-Pointers Made , The 2022 WNBA Playoffs Presented by Google Tips Off Wednesday, Aug. 17. This represented the league's. Dont let WNBA stories go untold. The workplace benefits historically marginalized groups enjoy from unionization are well-documented. However, the average viewership for the finals increased 15 per cent to 440,000. A bigger cut for the players means higher subsidies from their benefactor. Each of Wilson, Stewart and Bird generated more than $600,000 in social value this season, in large part because they were some of the most active athletes on the platform when it came to sharing content from other brands and personalities. According to The Athletic, the 2022 WNBA All-Star Game peaked at 768,000 viewers. Data is a real-time snapshot *Data is delayed at least 15 minutes. Click the logo and sign up for access to the ESPN Images Library. And average league-wide attendance tends to be heaviest in August each year. Show publisher information The network said Game 3 was the most-watched, with an average of 524,000 viewers. Black History Month: Emerging Leaders | Renee Montgomery: An Owner with a Players Perspective, WNBA Draft 2023 Presented By State Farm To Be Held On April 10th. Just two weeks later and five games in, WNBA ratings climbed even higher to 74% year over year growth. When fans werent tuned in, they engaged with social content in record numbers. All stats are from the 2018-2019 NBA season and the 2019 WNBA season. Moreover, as pundits debate whether a severely depressed sports viewership landscape is that way in part because of increased athlete activism, the WNBA perhaps more than any other league used the platform of its games to organize political and social movements among fans and viewers, and did not suffer. The showdown between UConn and Baylor in the Elite Eight round was themost-watched NCAA Tournament game in 10 years, excluding Final Four matchups, reported Forbes. The late 90s and early 2000s had some of the highest regular season game best attendance averages to date. There was just more interest because everything has been more available, starting with the college games. most-watched NCAA Tournament game in 10 years, WNBA Viewership & Ratings Growing In 2021, Fans prefer to attend Seattle Storm games on, During the WNBAs first season, the Phoenix Mercury had the highest a, In 2008 the Detroit Shock were the WNBA Champions. 5) followed Sabrina on the list of top five most popular jerseys. 3 Minnesota Lynx and the No. The WNBA also welcomed Google as its newest WNBA Changemaker, joining AT&T, Deloitte and Nike. And that's across the league's four television-network partners ABC, ESPN, NBA TV, TNT and the highest average since the NBA's 2013-14 season. Discover WNBA viewership by year According to Statista, the average TV viewers of the WNBA regular season in 2016 was 224,000 and grew to 246,000 in 2019. The 2021 WNBA Finals on ESPN networks and ABC - Chicago Sky victory over the Phoenix Mercury - averaged 548,000 viewers across four games, a 23 percent increase from 2020 (447,000 average viewers . The 2021 WNBA Finals on ESPN networks and ABC - Chicago Sky victory over the Phoenix Mercury - averaged 548,000 viewers across four games, a 23 percent increase from 2020 (447,000 average viewers in three games) and a 42 percent surge from 2019 (386,000 average viewers in five games). Team Stats. Still, there were times that WNBA oversaturation bit the league. The increase in WNBA viewership coincides with the most-ever league games on national television. The leagues fixtures were averaging 357,000 viewers across ABC, ESPN and ESPN2 after the first five games of the current campaign, which is the WNBAs 25th season. I would imagine a majority of people who watch the WNBA are people who watch the NBA, so its going to be a very difficult thing to build an audience when, even if you like (both leagues) equally, youre stepping on a Game 7 and thats going to take precedence, Lewis added. Game 2 was the most watched Game 2 since 2003, peaking with 1 million viewers. The 2021 NCAA Womens Final Four pulled some of its highest viewership numbers ever. ET. Business Solutions including all features. We made the roster requirements . This season represented the first time the Sky were represented in the top team merchandise rankings since 2016 thats the Candace Parker effect! . WNBA NBA NBA G League NBA 2K League. The top two seeds the No. (But) there will be more opportunities for that coming up next season.. During opening weekend in 2021, WNBA viewership soared 25% versus the prior year. ESPN is making it easy to watch the Draft, Bria Felicien, the creator of The Black Sportswoman, said. For the first time in league history, the WNBA used in-game wearables by KINEXON and optical tracking technology by Hawk-Eye to generate 3D immersive highlights, which were used in real time during Prime Videos broadcast of the inaugural WNBA Commissioners Cup Championship Game. Later in the season, the league also delivered its most-watched regular-season game since 2012, with ABC averaging 755,000 viewers for a matchup between the Seattle Storm and Chicago Sky on Aug. 15. I was beginning to question how the Las Vegas Aces could even afford the roster they currently have: 2022 All-WNBA First-Team and WNBA All-Star MVP Kelsey Plum, 2022 WNBA Champion and Finals MVP Chelsea Gray, 2020/2022 WNBA MVP and 2022 Defensive Player of the Year A'ja Wilson and, oh yeah, now Candace Parker, too. It wasnt until 1984 that the Olympics created a marathon for women. So while television ratings were down 16 percent in the regular season, the league was pleased to simply be on more screens and in more minds during a blitz of sports in the late summer. Amidst an unprecedented season in the NBA . Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. Who is new Runnin Ute Keba Keita and how is Utahs 2022-23 roster shaping up? 1 overall pick Rhyne Howard of the Atlanta Dream became the first rookie to win a Conference Player of the Week honor since Tamika Catchings in 2002. 4), and the Chicago Sky (No. The NBA has 30 teams, the WNBA 12. Most Super Bowl wins by NFL team 1967-2023, Average ticket price in the NFL by team 2021, FIFA World Ranking: top male soccer teams 2022, Athletic footwear global market share by company 2015, Health & Fitness Clubs - Statistics & Facts, Sporting goods industry in the U.S. - statistics & facts, Research expert covering sports and video gaming, Profit from additional features with an Employee Account. And the new-age distributed sports network and brand, Overtime, reported that in 2021, OT WBB, their TikTok handle focused on womens basketball was in the top 25 of all sports media accounts on TikTok. Meanwhile, the Minnesota Lynx and Phoenix Mercury mostly held steady. And I think thats definitely achievable. she continued. A hockey podcast that doesn't talk about last night's scores. PALMETTO, FLORIDA - OCTOBER 06: The Seattle Storm celebrates after defeating the Las Vegas Aces [+] 92-59 in Game 3 of the WNBA Finals to win the Championship at Feld Entertainment Center on October 06, 2020 in Palmetto, Florida. Numbers were significantly impacted by the pandemic this year, as many teams only allowed severely limited attendance until after the Olympic break. Then you can access your favorite statistics via the star in the header. Visit ESPN to view 2022 WNBA stat leaders. You cant ask for anything better than to have a 15 percent increase (for the Finals) when the NBA Finals is down 49 percent.. Kena Krutsinger | National Basketball Association | Getty Images, What it takes to become an Olympic gold medalist. They did that during the NBC days. An NBA Draft . Recently, Draymond Green, one of those highly paid male players, poured a little gas on the fire by offering his opinions on the subject (in short, the women shouldnt complain). ESPN said the WNBA league attracted 417,000 total viewers for Game 4 of the WNBA Finals on Sunday between the Chicago Sky and Phoenix Mercury. The Chicago Sky emerged victorious,winning 87-85 in overtime at their home court. For the first time in league history, the WNBA used in-game wearables by KINEXON and optical tracking technology by Hawk-Eye to generate 3D immersive highlights, which were used in real time during Prime Videos broadcast of the inaugural WNBA Commissioners Cup Championship Game. Take the Orange Hoodie campaign in which the league partnered with ESPN and athletes across sport to push its signature orange logo hoodie, sold by Fanatics, as well as general excitement in the lead-up to its opening weekend in late July. 1 Connecticut Sun and the No. In addition, DICKS Sporting Goods became the largest national retailer for WNBA merchandise, and Buzzer began featuring live content and WNBA League Pass games on its mobile platform in the companys first foray into womens professional sports. "It's so interesting, . Strong Regular Season Growth Need Photos? The league started the 25th season by introducing its new official game ball by Wilson Sporting Goods through a new multiyear global partnership. 2022 WNBA All-Stars Kelsey Plum, Sabrina Ionescu, Candace Parker, A . . This statistic is not included in your account. While the NBA had higher viewership numbers last summer, 68% of our fans watched the NBA versus 82% of them watching a regular-season WNBA game. The WNBAs Covid-disrupted 2020 regular season averaged 205,000 viewers across ESPN, ESPN2 and ABC. Complement's plant-based kitchen sweepstakes Weather report: Study shows bovine meat and milk factors linked to colorectal cancer, Farm Rich plant-based mozzarella sticks in Walmart and Kroger, plant-based raw tuna coming to San Francisco restaurants The Beer You Should Order, Based on Your Zodiac Sign (Best Life . In that same span, ratings fell 20 percent on ESPN. To use individual functions (e.g., mark statistics as favourites, set Create your account and get enhanced access to all the latest stories. Please do not hesitate to contact me. Statista. I just really hope that this is the beginning and there's no backtracking. The Women's National Basketball Association concluded its 25th anniversary season with another positive sign for viewership for its championship series. A multi-year deal with Amazon Prime Video made the WNBA the first womens professional sports league to be streamed on Prime Video, with Amazon receiving exclusive streaming rights to 16 WNBA games each season. It fell by 35% in the key 18-48 demographic. The showdown recorded 789,000 viewers, peaking at a million for the primetime presentation. The highest-rated game in the WNBA's 25th anniversary season: an Aug. 15 contest between the Sky and Storm. Morning Consult. Revenues, of course, are not to be confused with profits. 2021 was also home to the most-viewed regular season game since 2012, when the Seattle Storm faced the Chicago Sky on August 15 on ABC, averaging 755,000 viewers. ", SportsPro, Average TV viewers of the WNBA regular season from 2016 to 2022 (in 1,000s) Statista, https://www.statista.com/statistics/1236723/wnba-regular-season-viewers/ (last visited March 05, 2023), Average TV viewers of the WNBA regular season from 2016 to 2022 (in 1,000s) [Graph], SportsPro, September 21, 2022. 2), the Las Vegas Aces (No. 3),Aja Wilson(No. As a Premium user you get access to the detailed source references and background information about this statistic. However, the shrinking interest is more than a concern. Access to this and all other statistics on 80,000 topics from, Show sources information #WNBA viewership continues to rise 2021 #WNBAFinals | Most-viewed Finals since 2017 with 548,000 average viewers The 2022 Women's National Basketball Association (WNBA) regular season games were watched by an average of 379 thousand viewers across ESPN, ESPN2, and ABC. Today's top WNBA players can earn upwards of $500,000, courtesy of last year's landmark collective bargaining agreement, which guaranteed new maternity benefits and better travel conditions. 5) followed. This year the WNBA celebrated its 25th season and with that came exponential viewership growth across multiple categories on ESPN networks.

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